Website Or No
Website…That's The
Question
Do you want to make
money through the
Internet but you don't
have enough experience
or capital to start your
own online business? You
don't have to worry, for
a lot of online
marketing options exist
for you to start with.
One of these options,
and shall I say the
best, is affiliate
marketing.
Affiliate marketing
provides first time
online marketers like
you the chance to market
something online even
without having your own
product to sell. All you
have to do is to sign up
with an affiliate
marketing program, which
is usually owned by an
online merchant or
retailer, and start
picking the products you
want to promote. As an
affiliate, you are paid
by the merchant for your
services on a commission
basis, that is whenever
you have directed a
visitor to the
merchant's site and the
visitor actually buys
something.
Becoming an affiliate in
an affiliate marketing
program is often quick
and easy, and for most
affiliate programs,
signing up is also free.
But despite these and
all the benefits being
promised by affiliate
programs, many people
are still hesitant to
get into affiliate
marketing. One of the
reasons why a lot of
people remain hesitant
is the lack of a website
to start marketing his
affiliate products with.
This now leads us to the
question of whether a
website is required or
necessary in affiliate
marketing or not.
Many people say that one
can do affiliate
marketing even without a
website to start with.
Actually, one can really
start promoting and
marketing his affiliate
products even without a
website; and there exist
a lot of ways on how
this can be done. In
fact, many affiliate
marketing strategies
that leads to success
can exist without
actually needing a
website. Among these
strategies are email
marketing, offline
promotions, writing
e-books, writing ezines
and engaging in online
discussions like forums,
chats, message boards
and others.
*Email Marketing
Email marketing, or
maintaining email lists,
is actually the most
popular affiliate
marketing strategy that
doesn't require the
affiliate to maintain a
website. In this
affiliate marketing
strategy, what you
basically do is maintain
a list of the email ads
of your prospective
customers and provide
them with articles that
are relevant with the
affiliate products and
programs you are
promoting. Articles that
you provide your
contacts with need not
always be promotional,
for many individuals
find such types of email
annoying. Rather, it
would be better if you
provide them with
something informative
and just add small text
ads that link to your
merchant's site.
*Offline Promotion
There are many ways on
how you can promote your
affiliate products
offline. Among the
common medium used for
such promotions are
classified ads,
brochures and flyers.
Classified ads would
generally work better
compared to the other
two because classified
ads in periodicals often
get a wider audience.
*Writing Free e-books
If you have a knack in
writing, writing an
e-book can be the best
way for you to promote
your affiliate products
in the absence of an
actual website. Just
like in emails and
newsletters, your
readers would better
appreciate your e-book
if it is not too
promotional but rather
informative. Be sure,
however, to make the
contents of your e-books
relative to the actual
affiliate products you
are promoting. And just
like in email marketing,
you can just place text
ads or banners somewhere
near the end of your
e-book that links to the
merchant's site.
*Writing Free Ezines
Ezines are publications
or articles that aim to
inform individuals about
a particular topic. If
you don't have a website
and yet want to be an
affiliate, you can well
use ezines to promote
your affiliate products
or to insert links to
your merchant's site. If
you have a website, your
ezine article may
actually work well as
content for your site.
But since you have no
website, you can just
submit your free ezine
articles to various
websites that hosts
ezines, like
goarticles.com,
ezinearticles.com and
others.
*Online discussions
(Forums, Chats, Message
Boards, etc.)
With or without a
website, you just can't
ignore online
discussions because they
are great venues for
marketing your affiliate
products. In chats,
forums, message boards
and discussion boards
with topics related to
your products, you can
easily find people who
may be interested with
the products you are
promoting.
With all these
strategies, it may
appear that one really
doesn't need to have a
website to start
marketing his affiliate
products and promoting
his affiliate programs.
Well, starting in an
affiliate program
without a website may be
easy, but getting
successful in affiliate
marketing without a
website is another
thing. While one can
actually gain enormous
success in affiliate
marketing even without a
website, it is a rare
instance that "newbies"
like you can reach the
same levels of success.
Having a website is not
really a pre-requisite
in entering into an
affiliate program,
unless otherwise the
program owner would
require you to have one.
But while this is so, I
would still recommend
that you have for
yourself a website, if
not now, then maybe at a
later time. Having a
website creates a lot of
advantages in affiliate
marketing. For one, it
provides you a place
where you can creatively
promote not only one of
your affiliate products
but all of your
affiliate products. With
a website, you can also
advertise your affiliate
products to a wider
market.
Again, having a website
is not a requirement in
affiliate marketing. But
with the advantages that
a website can provide,
I'd rather have one for
myself and make
affiliate marketing a
lot easier for me. |